Our aim with this policy is to provide you with information about the type, scope and purpose for which we collect personal data while you are in contact with us. You can rest assured that Drivecenter Arena takes all reasonable steps to protect any personal data you may provide to us.

Drivecenter Arena is responsible for the processing of your personal data. If you have any questions regarding the privacy policy, please contact us by e-mail at: .

Processing personal data

Personal data refers to any information relating to an identified or identifiable natural person, such as their name, address, telephone number and e-mail address. You should feel secure when you provide your personal information to us. Personal data is processed in accordance with the provisions of the Swedish privacy protection legislation and the data protection reform (GDPR) that entered into force in the EU on 25 May 2018.

Purpose of collecting personal data

Here at Drivecenter Arena, we process personal data that you have provided to us or have approved us holding, in order to administer this data for possible future contact. Expressions of interest and personal data from you are administered in order that we can enter into agreements with you and supply information about services that we provide.

What personal data do we collect?

We process personal data that you provide to us as follows:

  • Information that you provide to us via the website, by e-mail, in forms or in the event you enter into an agreement with us.
  • Registration for our events and courses

When you purchase a service from us or register for one of our events/courses, we ask you to provide personal details (name, contact details such as address, telephone number, e-mail address) and billing address. We use this information to manage invoicing and in order to manage our commitments to customers and suppliers digitally. We also use this information in order to invite you to upcoming events and courses.

  • Cooperation agreements

As a hired subcontractor or supplier, Drivecenter Arena will register and save personal data that is required to fulfil the ongoing assignment/agreement, and where there is a legitimate interest in processing your personal data.

Third-party cookies

Drivecenter Arena uses Google Analytics to analyse how the website is used. Google Analytics generates statistics and other information about how the website is used by saving cookies on the user’s computer. The information that is generated for our website is used to produce reports regarding the use of the website. Google stores and uses this information. Google’s privacy policy can be found at: https://policies.google.com/privacy?hl=sv Our cookies are designed to make things easier both for you as a visitor and for us. If you continue using our website without changing your settings, we will assume that you have no problem receiving our cookies.

Third-party suppliers

Drivecenter Arena occasionally engages third-party suppliers to fulfil the delivery of its products and services. In this case, personal data is processed by external parties that have entered into a data processing agreement with Drivecenter Arena.

Personal data for marketing purposes

By approving our privacy policy, this also means that you are giving your consent to Drivecenter Arena using the personal data you have provided for marketing and market research. The purpose of this is to create a better experience for you, for example by displaying content that may be of interest to you and providing you with more relevant information and offers. In the event you no longer wish to receive marketing information, please contact us and let us know that you do not wish to be contacted for marketing purposes.

How long is personal data stored?

We store your personal data in principle for as long as required by law for the provision of our services, or in the event we consider that there is a legitimate interest in continued storage. In respect of customers, suppliers or private individuals, we consider that there is a legitimate interest in saving data for up to 3 years.

Transferring personal data

The personal data that you provide to us, for example by filling in contact forms, e-mails or through verbal contact with us, will only be transferred to third parties to the extent necessary for the performance of the agreement. The personal data you have registered with us is never sold to third parties for commercial purposes. However, in order to fulfil our assignments in relation to our customers and clients, send surveys, etc., certain personal data will be processed by external parties that have entered into data processing agreements with Drivecenter Arena (see the section “Third party suppliers”).

Your rights

You are entitled to receive information about the personal data you have stored with us. In addition, in line with the statutory conditions, you can request the amendment of incorrect data, the restriction of data or the deletion of your personal data. You can contact us at any time to receive help or information about your rights, at . You are also entitled to file complaints with the Swedish Data Protection Authority.

Change of data and privacy policy

Drivecenter Arena reserves the right to change its privacy policy at any time. The most recent date of any such updates can be found as a note at the beginning of the text. Last updated on 20/10/2021.